The B Initiative

web design

The B Initiative is driven to support individuals and organizations as they develop strong internal and external foundations.

As external change agents, we specialize in connecting the disconnected. We guide companies and their leadership teams through challenges by collectively assessing the culture, identifying missteps, and then collaborating on a sustainable path forward through strategic planning.  The grand reward: stronger team, increased bottom lines and a competitive edge.

*Please note that the designs may have changed since its initial launch.

Project Goals

the brief

Brittany wanted a minimal look with bursts of PINK. She wanted a site that was straight to the point for her audience. Her main concern was to have a place where prospects would be able to contact her. She also wanted the site to be user friend so that prospects would easily understand The who, what, and why of her brand.

design direction

Simple, minimal with lots of PINK


Email marketing, bookings, calendar

home page design

Client Testimonial


Brittany H.

Cynthia was amazing to work with! I’m usually not speechless, but after seeing my website come to life, I didn’t have the words to express how happy I was. She really took the time to make sure that what I needed was translated well to my market. She is a gem.

Project Credits

Web Hosting: HostMonster
Page Builder: Enfold

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