Outlet Technology Repair

brand identity + app design

the brief

Say hello to “Outlet: Technology Repair”. Personally, I don’t know anything about tech repair outside of rebooting a computer, haha. Due to this, I didn’t really have much information to go on. (This is why I have brand strategy workshops with clients — it gives me the inside scoop.)
 
Anyway, I wanted something simple with a little twist in order to show that this company will repair ANY tech that needs some help. The name came from the idea of an outlet giving technology its power. 
 
I went with different shades of blue to emphasize the feeling of trust and that corporate flair.

design direction

Trust, Professional, Bold

*Please note that this is a passion project, and not an actual brand…yet.

Logo Design

primary

secondary

brand mark

I initially had a different idea that I wanted to try, but if you watch the design process video, you’ll see that the particular design I had in mind did not work. I went ahead to play around with the elements and created this. I knew I wanted to have some type of plug/cord incorporated in some way.

typography

Impact

Omnes

Additional Brand Assets

Project Credits

Design Tools: Adobe Illustrator, Photoshop, XD
Mockup Templates: LS Graphics

are you looking for an upgrade?

Let's Get Started!

Introduce your brand with confidence

The Purpose Statement Workbook takes you through our 5-step process that allows you to identify what you do, how you do it, and why you do it. From then on, you strategically merge those elements to create the perfect introduction for your business. AND IT’S FREE!!

Get your copy TODAY!

Once you’ve signed up, please be sure to check your SPAM folder, and also add service@gyididesigns.com to your whitelist/addresses. We respect your privacy at all times. Privacy Policy

let's go!

Start Your Project

Did the form not show up? Click here instead.

designer_with_computer